Add the profiles, pages, and keywords to watch

There is no LinkedIn login step in Embers. Adding a source means pasting a public URL, or typing a phrase, and saying who or what it is. Embers then reads the public engagement around it and turns the people it finds into leads.

Add your first monitors

The last step of setup, Monitors, asks “What should Embers watch?” and offers four kinds of monitor.

1. Pick a monitor type

   • LinkedIn profile. A person. Tag who they are under Who is this?: Myself, Competitor, Teammate, Influencer, Investor, Advisor, Client founder, or Other.
   • Company page. A LinkedIn company or school page. Tag it Competitor, Investor, or Other under Why it matters.
   • Keyword. A phrase buyers post, such as “recommend a sales tool”. See keyword tracking.
   • LinkedIn post. One post whose engagers you want qualified. Qualify a post covers the limits and what happens to its engagers.

   If you paste a post or company URL into the profile field, Embers switches the type for you and keeps the URL. For a company page, choose a role under Why it matters, then Add. If you arrived from the Embers website with a LinkedIn URL, it is already filled in as Myself.

2. Paste the URL and add it

   Copy the address from the profile or page in your browser, for example https://www.linkedin.com/in/your-name. A new row shows a name made from the URL and “Looking up the name and photo” until the scan fills in the real ones. Add as many as your plan allows.

   Every press of Add answers on the line under the field. With the field empty it says what to paste, such as “Paste a LinkedIn profile URL first.” (or “Paste a company page URL first.”, “Type a keyword or phrase first.”). While a request runs the button reads Adding….

3. Finish and start

   Choose Finish & start. It needs at least one profile or company page, because the first scan reads a watched profile or page; keywords and posts run on their own. Your first queue is built from up to three of the profiles and pages you added, your own first.

What each plan allows

Your trial runs on Solo limits, so during the trial you can add every kind of monitor.

Your own profile counts toward the same cap as everyone else. On Free, which is where you land if you joined through an invitation or your trial ended, only Myself is open and its agents stay paused until the workspace has a plan. Plans and limits has the full comparison.

Add more later

After setup, open Watchlist (/watchlist) and choose Add monitor. The panel has Profiles, Keywords, and Posts at the top. Profiles takes a person’s, company’s, or school’s URL under LinkedIn profile URL and a role under Why you are watching, where your own profile is Your profile; the count against your plan is shown and enforced there. See the Watchlist. Watched profiles covers the roles, the caps, and what deleting your own profile removes.

What Embers reads

Everything Embers collects is public and reachable without a login:

• Posts by a watched profile or page, and the people who reacted to or commented on them.
• Comments a watched person left on other people’s posts, and the people who reacted to or replied to those comments. Company pages skip this.
• Public profile fields for the people it finds: name, headline, title, company, industry, and location, plus deeper public detail such as work history when a lead is enriched.

Some people are kept out of your leads on purpose. Your own profiles never surface as leads, and neither does anyone whose headline or company matches yours: adding your first Myself profile also puts your company on the company blocklist. People who currently work at the company of any other profile or page you watch are left out too, so a competitor’s staff do not arrive as buyers.

Troubleshooting

• “Must be a public LinkedIn profile, company, or school URL.” Embers accepts linkedin.com/in/, /company/, and /school/ addresses. Copy the URL from the address bar rather than typing it. Tracking parameters, trailing slashes, and capital letters are cleaned up for you, so they never create a second copy.
• “This profile is already on your watchlist.” It is on the list already, possibly under a different role. Change the role on the existing row instead. A change into or out of Myself needs the profile removed and added again.
• Add shows a lock and the line under the field reads “Your plan watches 5 profiles. Remove one to add another.” You are at the watched profile cap, so a profile or company page cannot be added; a keyword or a post still can, since they do not count. Remove a row with its X, or change your plan. On the Watchlist page the same cap reads “Your plan allows 5 watched profiles. Remove one or upgrade to add more.”
• “Couldn’t add this LinkedIn profile.” (or company page, keyword, or LinkedIn post). The request itself failed, usually a dropped connection. The reason follows when Embers has one, and the value stays in the field: check your connection and choose Add again.
• Only Myself can be picked, and Keyword and LinkedIn post show a lock. The workspace is on Free. Start the trial or choose a plan from the link on the step; your ICP and the step are saved.

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