See which comments bring buyers back

The Comments page ranks the comments you leave on other people's posts by the engagement and ICP-matched leads they pull back, with a page per comment.

Solo and above Updated 3 min read

The Comments page (/comments) shows which of your comments on other people’s posts pull qualified buyers back to you, and under whose posts your comments work best. Each comment has its own page listing everyone who replied or reacted.

Before you start

The page reads what the comment engagement agent collects, so it needs your own profile on the Watchlist. Without the agent, the page shows Add comment tracker, which opens Agents (/agents). With it, the header button is View comment leads, the leads list filtered to people found through your comments.

Read the page

The tiles count every comment, all time:

  • Comments tracked: how many of your comments Embers has read.
  • Leads from comments: distinct ICP-matched people who engaged with them.
  • Engagements: replies and reactions, with the average per comment.
  • Best conversation: the author under whose posts your comments won the most ICP engagement.

Comment performance lists your comments. Each row shows the photo of the post’s author, the first line of your comment, “On Matt Gray’s post” and its age, the engagements, the leads, and the share of engagers who match your ICP, for example “82% ICP” (green from 60%). A comment nobody has engaged with reads “No engagement yet”.

Find a comment

  1. Search

    Search your comments matches the text of your comments.

  2. Change the order

    Order switches between Newest (the default), Most engaged, and Best ICP rate.

  3. Open it

    Select the row, or choose Who engaged from its menu, to open the comment’s page. The menu also has View leads and Open on LinkedIn. Show more loads 20 more.

A comment’s own page

Each comment opens at /comments/<id>, with All comments to go back. The top shows the post you commented on, with View post, and your comment quoted beneath it. Then come its numbers: Engagements, Leads, ICP rate, Replies, and Reactions, with a breakdown by reaction type.

Leads lists everyone who engaged, 25 at a time:

  • Type narrows to replies or one reaction: Like, Celebrate, Support, Love, Insightful, Interest, Appreciate, or Funny.
  • Intent narrows replies by what they said: Purchase intent, Pain aligned, Advocacy, Question, or Casual.
  • Show all engagers switches between everyone and ICP matches only.

Each row shows the person, their ICP match, how many times they engaged, their headline, and the engagement type. A reply shows its intent and the reply text. Selecting a row opens the lead’s full page, where you can draft a message that picks up the conversation.

Troubleshooting

  • “No comments yet”. The comment agent has not read your comments yet. The first scan can take a few minutes; see pause an agent and read its scan history to check its last run.
  • “Track the comments you leave”. There is no comment agent. Add your own profile on the Watchlist, which creates it.
  • A comment has engagement but no leads. Nobody who engaged cleared your ICP. Open the comment and choose Show all engagers to see who did engage.
  • “Comment not found”. Embers cannot find that comment in the workspace you have open. Check the workspace in the sidebar, or choose Back to comments.
Mine the comments you leave elsewhere What the agent collects and how it scores. See which posts produce leads The same view for posts. Work a lead from its full page Act on someone who replied to you.

Frequently asked questions

Which comments does the page show?
The comments your own profile wrote on other people's posts, read by the comment engagement agent. Comments on your own posts are on the Posts page.
Where did the peak windows heatmap go?
The heatmap, the topic chart, and the reply rate chart were on the previous version of the page and are not part of the current one. The address /comments/analytics now opens the Comments page.

Was this article helpful?

Signals and agents Mine the comments you leave elsewhere The comment engagement agent reads the comments you write on other people's posts and collects the people who reply to them or react to them. Signals and agents See which posts produce leads The Posts page ranks every post Embers reads, from your profile, your watchlist, your keywords, and qualified posts, by the ICP-matched leads each one produced. Leads and scoring Work a lead from its full page Solo and above The full lead page holds the score, the ICP verdict, every engagement, notes, follow-up dates, contact details, and a DM draft for one person.

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