Turn reach into pipeline Content and analytics
AuthoredUp helps you create better LinkedIn content. Embers helps you profit from it.
Your first 2,000 engagers free. No card to start.
What matters most to you?
Embers scores every engager against your ICP and says why. AuthoredUp: No.
Keep writing where you write. Embers finds the buyers inside the reactions and comments your posts already earn.
Verdict
AuthoredUp's job ends when you hit 'Post.' Embers starts working after you post - identifying who engaged, scoring them against your ICP, and telling you who's worth a DM.
Scorecard
Rows where one side is simply ahead are marked. Where the two differ on purpose, it says so, and plain facts stay plain.
Content and analytics
A post collects reactions and comments. Embers resolves the people behind them, scores each one against your ICP, and keeps the few worth a follow-up.
Your post2d
Three things we changed in our onboarding after 40 customer calls.
Nicolas ColeCommented · Co-founder · Ship 30 for 30 94 
Oskar KwasniewskiReacted · Founder · TesterArmy 88 
Maceo CardinaleCommented · Founder · Datost 79 Reach you already earned. Who in it is a buyer?
Illustrative examples from verified public profiles. No affiliation implied.
Pricing
Every Embers plan is one workspace: no seats, no credits, no LinkedIn-account pricing. Your first 2,000 engagers are free.
Embers
AuthoredUp
Prices as published by each vendor. Prices in another currency are shown as published, not converted. Outlined bars are quoted or billed yearly.
Scorecard
What you set up, what you review, and what happens next. AuthoredUp is best for linkedIn writers and content creators who want professional-looking posts with rich formatting, templates, and a hooks library.
Turn reach into pipeline
Nothing changes in AuthoredUp. Embers works on the engagement your posts already earn.
Drafting, scheduling, and analytics stay where they are. Embers does not post.
Embers reads the public engagement on your posts. No LinkedIn password, cookies, or extension.
How it worksReactions and comments resolve to people, matched against your ICP and ranked by priority.
How it worksSuggested drafts reference what the person engaged with. You review, edit, and send them yourself.
How it worksKeep comparing
Embers wrote this page, and Embers is one of the products in it. Facts about other tools come from their own product and pricing pages on the date shown; Embers facts come from our pricing and help center. Where a vendor does not say, we say so instead of guessing. Spot something out of date? Write to viraj@useembers.com and we will fix it.
Straight answers, with the plan or help article behind each one.
Open the help centerNo. AuthoredUp formats and organizes LinkedIn posts - it doesn't identify who engages or convert engagement into leads. Embers does.
Yes. AuthoredUp helps you write better posts; Embers identifies which people those posts attract and scores them against your ICP.
Yes, $19.95/mo versus $49/mo. But they solve different problems - AuthoredUp formats your posts, Embers finds prospects in your posts, comments, and competitor signals, then turns them into qualified leads.
Start with your first 2,000 engagers free and review the fit before choosing a plan. No card to start.
Your first 2,000 engagers free · No card to start · No LinkedIn login · Cancel anytime
Embers finds the people engaging with your posts and your market, ranks them against your ICP, and shows why each one surfaced.
How can we help?
